Skip to main content

Obvious Questions, Polite Answers, No one's stupid !


Customer Service staff have or rather should have a vast knowledge of the companies they represent; that's why they are front line employees afterall. Some customers, even though they visit a company daily and should know where the company's wall clock and trash can are located, would still ask questions whose answers are known to a two year old. What do you think of the picture below?


Obvious customer question, polite answers, no one's stupid.

Your customer is not and will never be stupid regardless of your opinion. No matter how obvious the answer to a question is, a customer service employee should still answer politely as many times as possible. It is frustrating you might say, but how much better is sitting at your desk without having to attend to a single customer? How much better will it be to receive a notification that your company will be downsizing because sales has dwindled drastically?Or would it be better to have your products rot before your very eyes if you are a sole proprietor?

Every single action directed at your customer comes with a consequence. We often times don't see the consequences eating into our businesses until the damage has gone far. A polite answer hurts no one, and never should your customer be made to look stupid. Even when the customer is stupid, as long as he could make the decision to visit your company and not others, he is still to be treated nicely.

If it is a frequently asked question, print answers boldly in an easily accessible portion of your service area or website. That 's still no reason why the question shouldn't be answered'. Answer politely and refer them to the easily accessible  area for a confirmation of your answer and a reference point should they ever need clarification at a future date when you might not be available. Obvious questions go well with polite answers because no one leaves feeling stupid.





Comments

Popular posts from this blog

The Unwritten Contract of Trust Between Businesses and Customers

Every business has an unwritten contract of trust with customers that patronize them. The trust contract includes such agreements like: The product or service you are rendering is what you say it is  It is of the quality you say it is It has the features you say it has It renders the benefits you say it offers It is as durable as you say it is …. Much more than the formal contracts we sign with clients, the unwritten trust contract fosters loyalty. It registers your business as a dependable brand in the sub-conscious of your customers . It makes your business the first name that comes to mind when your product or service is needed. Need we say more about the ills you bring on your business when the contract of trust is breached? Some customers might fall victim of the falsehood you have laced your business with, but sooner than you expect, the unsuspecting customer becomes aware of your falsehood and they switch to your competitors. The best advert or pr...

Customer Experience: HARDWORK WILL NEVER BE A REPLACEMENT FOR PROFESSIONALISM

A Sim card marketer approached me yesterday at Shoprite, Randburg Mall, Johannesburg, South Africa while I was shopping. The following conversation ensued: Marketer : Hi pretty, what a lovely thing you have on you, it's too long to be a scarf, I think the Indians call it Sari or what?   Me : hmm (some show of displeasure) Marketer: What network do you use? Me: Why do you ask and why should I tell you?   Marketer : I want to tell you about Virgin Mobile.   Me : (With an attitude of let's hear what he's got to say) what’s different about virgin?   Marketer : We charge 99c per second for international calls, I know you make lots of international calls   Me : So does my network, Cell C   Marketer : We charge 67c for local calls and run on MTN facilities which exist all over even farther than Cell C's   Me : Really? So Virgin doesn't even have its own facilities, without MTN you do not exist. I am glad I have Cell C as my network   ...

New Year, Same Old Business

It’s a new year, and as expected, businesses are re-assuring customers of their renewed commitment to serve them better. This, as you would know, includes businesses who have unresolved issues with customers from the just concluded year; but this new year statement of commitment is a trend, so, we all play along. It’s quite sad that in over 6 months of transacting with businesses of different sizes in different sectors in Nigeria, since my return, I am yet to come across excellent service. This is not to say I haven’t noticed any improvement in service delivery but, the customer-centricity factor is still lacking. Business owners brag about how sophisticated their products and services are, and even liken them to what obtains in western countries. They encourage customers to patronize Made in Nigeria products (I support this because it helps the Nigerian economy) but, I still maintain that they still don’t get it. The Nigerian business environment is different, presen...