Skip to main content

How to Choose the Right Festive Gifts for your Customers



GIFTS THAT SPEAK


It's that time of the year when businesses show some appreciation to their customers. How do you intend making your business the preferred choice this festive season and in the coming year? At just a little cost,you can engrave your business in the hearts of your customers. You might have such excuses like 'my business has just started', 'my business is small', 'I have just few customers', 'my competitors have a larger market share' and so on. As true as all these might be, do you also remember that:


Your business is not the only one in the industry?

There are new entrants almost every day into any industry?

That customers still own the purchasing power?
That gifts could be memorable?
That customers still own the power of choice?

So much needs not be spent to show customers appreciation for their patronage.The gimmick is getting the right gift that creates the longest lasting memory. It needs not follow the precedence set by any other business in your industry, it only needs to uniquely communicate your brand's commitment to servicing your customers excellently,your determination to get better with time, and your appreciation to them for sticking to you. Ensure your gifts speak your customers' language so they can understand. Outside of this,you just might be giving gifts that end up being trashed or given to someone else.The code is: Communication in Use 

If all we've discussed still seem like jargon, contact Customercentrix and we'll gladly lend a hand. Reach us via any of the following media:

Twitter: @customercentrix
Mobile: +27 (0) 847 0847 15 


Happy customercentric celebrations!!!

Comments

Post a Comment

Popular posts from this blog

Customer Experience Starts with Customer Courtesy

The way you make a customer feel about you and your business or the company you work for determines if they would buy from you. We really cannot do business without the right impression. Customer courtesy is a vital component of customer experience and a determinant of customer satisfaction. It is the respect you accord customers as recognition of their value to your business. Many businesses display beautifully worded and framed service charters but act contrary because they lack the knowledge of customer courtesy and its benefit to their business or just choose to be non-chalant. Regardless of what side of the coin a business belongs to, customer experience stands a huge chance of being distasteful without customer courtesy. The common practice in non-customercentric firms is that the service charter remains the dream of management while the employees do as they please. Right from the very moment customers start seeking a business to patronize in your niche, or get attracted t...
Post a Comment
Read more

Customer Experience: HARDWORK WILL NEVER BE A REPLACEMENT FOR PROFESSIONALISM

A Sim card marketer approached me yesterday at Shoprite, Randburg Mall, Johannesburg, South Africa while I was shopping. The following conversation ensued: Marketer : Hi pretty, what a lovely thing you have on you, it's too long to be a scarf, I think the Indians call it Sari or what?   Me : hmm (some show of displeasure) Marketer: What network do you use? Me: Why do you ask and why should I tell you?   Marketer : I want to tell you about Virgin Mobile.   Me : (With an attitude of let's hear what he's got to say) what’s different about virgin?   Marketer : We charge 99c per second for international calls, I know you make lots of international calls   Me : So does my network, Cell C   Marketer : We charge 67c for local calls and run on MTN facilities which exist all over even farther than Cell C's   Me : Really? So Virgin doesn't even have its own facilities, without MTN you do not exist. I am glad I have Cell C as my network   ...
Post a Comment
Read more

Customer Education : CE Mark on Products

Have you ever wondered what the CE mark you see on some products means?  No, it doesn’t mean Customer Education. It’s an acronym for a French phrase (Conformite Europeene) that means European Conformity. It is a symbol of product quality and safety.  It is a manufacturer’s declaration that the product has been assessed and it complies with the essential requirements of the relevant European health, safety and environmental protection legislation and is therefore legally fit to be placed on the market within the European Union, Iceland, Norway and Lichtenstein . It is like the United States’ FCC (Federal Communications Commission) and  Nigeria’s SON (Standards Organisation of Nigeria) markings on products. Customers should make it a point of duty to check if the products they are buying bear these markings to ensure their safety. While you might be saying “but some manufacturers put these symbols on their sub-standard products without bein...
Post a Comment
Read more